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AED Partner and the AI Act

At AED-Partner, we find clear, honest information very important. That applies to our products and services, but of course also to the photos you see on our website. We adhere to the rules of the EU AI Act (AI regulation). On this page you will read about what this regulation entails and how AED-Partner AI uses imagery. 

What is the AI Act?

Since August 1, 2024, new rules regarding artificial intelligence have been in effect within the European Union: the EU AI Act. This regulation will gradually come into effect and will be fully in force on August 2, 2027. The AI Act is intended to protect consumers and require companies to be transparent about their AI use.

As of August 2, 2026, the transparency obligations also apply. In plain language: when image or sound material is created or adapted using AI, it must be clearly visible to you as a visitor.

How do we use AI?

We never use AI to generate complete photos or products (from scratch). However, we do use smart AI software to refine and customize existing photos (modifyFor example, think about removing an annoying background, adjusting colors, or merging multiple photos together.

Our AI vignette

Our Serviceshop contains many photos. Next to each photo that has been adjusted with AI, you will see our AI badge. This way, you can see at a glance that an image has been AI-modified.

Sports instructor from the Alfa college poses with an AED in the gym
Image without AI
Woman with AED in hand with AI modified badge
Image with AI

Any questions or comments?

Do you have questions about how we use AI? Or would you like to know more about a specific image on our website? Then call our Customer Service and ask about our Communications department.

We make your heart beat

© AED-Partner 2026

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